The sponge will be your new go-to for professional-looking makeup applications. e.l.f. Cosmetics make the best of beauty accessible to every eye, lip, and face. Your originality is infinite, and we are inspired by what makes you unique. From the early explorer to the trend-obsessed beauty junkie-glam or bare-faced, minimalist, maximalist and every look in between-we are for every eye, lip, and face.